New markets
For leaders The same target group in several countries, letters in the target market's language, with local holidays and time zone.
This is how a Czech reply, the approval card and the company's record look in your account. We cover the company names with a bar.
How the correspondence runs in the language of the target market
The letter goes in their language
Your account manager prepares the campaign letters with the target market's language in mind, and you read and approve them in your own language. Apex sends each recipient a letter tailored to their company, in their own language, during their working hours.
On your desk: the letter in your language, one approval.
The reply comes in their language, Apex understands it
Whoever replies, replies in their own language. Apex reads it just as it reads a letter written in your language: it classifies it (prospect, postponer, objection, rejection) and, where needed, creates a task. On request it tells you in your own language what it says.
On your desk: the original letter, the classification, one sentence in your language about what they want.
You reply in your own language, they receive it in theirs
You say what you want to send. Apex phrases it in the recipient's language, naturally and at a native level, and places the mirror in your language beside it. It goes out only after your approval; the other side receives this letter.
On your desk: the draft in two languages, one Approve button.
Two languages, one conversation
You work in your own language throughout, the other side in theirs. Apex stands between the two, and that is where the letter changes language in both directions.
The outreach and the correspondence run in the native language. If it is more comfortable, you can move the negotiation to English at any time.
Why this is good for you
A new market without a new colleague
To approach a Czech, Polish or Romanian market, you do not need to hire a salesperson who speaks the language. Your team works just as it does at home: they read, they decide, they approve. Apex carries the language. This way you can even try a market before you hire.
Several markets, several salespeople, at once
Within one account each salesperson works their own territory: a separate campaign, separate replies, separate tasks. One company is handled by one colleague at a time, and no one else writes to it by accident. You see all of it in one place.
In the local rhythm, read in your language
Apex keeps to each country's public holidays and working hours: on a Czech holiday the Czech recipient gets no letter, and the letter arrives on the morning of their next working day. You read the company's record, the summary of their website and the whole letter thread in your own language, and the original is one click away.
On their calendar, during their working hours
Every sending assistant has a country holiday calendar and time zone. This is the calendar of an assistant working the Czech market.
28 October is a day off: the anniversary of the founding of Czechoslovakia. On that day Czech recipients receive no letter.
The letter arrives on the morning of their next working day, and you read the reply in your own language.
Related features
- For leadersTarget groupYour account manager puts it together, you approve, Apex selects company by company.
- For salesLetters and repliesEvery recipient gets a letter in their own language, and you read, decide and approve in yours.
- For leadersApex knows your companyFrom your introduction it knows what you offer and to whom, and at each target company it suggests what matters there.
More features
- The free demoGet to know Apex for 14 days on sample data, free and without commitment. In two weeks you decide whether to go ahead.
- How the first month beginsFrom your first sign-in to the first letter: what your part is, what Apex handles, and where your assigned account manager helps.
- Morning reportWhat came in overnight, who is waiting for an offer, what expires today, and what your first step should be.
- WorkflowEvery reply gets a category, and the workflow decides: who it becomes a task for, and what stops on its own.
- Team performanceSystem, group, person: five metrics, conversion and trend, on everyone.
- Groups and accessA separate campaign per group, even per language area. A member sees their own group, a leader sees them all.
- Joiners and leaversA new colleague has a chat and Apex brings them on board. When someone leaves or goes on holiday, Apex hands over their tasks from a single sentence.
- Market mirrorWhy you win, why you lose, by segment, from your closed deals.
- Customers and contactsYou load your own partners, Apex writes to them too, and each one gets its own record.
A closed system.
Access by invitation. Request it from your company email address, and our expert colleague will be in touch.
After the online meeting, if we can really help, you get a free 14-day demo, without commitment. How the demo works