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Local area: companies around one city

If you do your work locally, your customers are around one city. also searches by radius, and when you search by city it also takes the companies' known sites into account. In the example, an office cleaning company in Győr looks for clients within 25 kilometres of Győr, one line of business at a time, and contacts the companies it finds both by phone and by letter. You give the radius once: Apex remembers it and keeps searching within it in the later steps of the conversation.

This is for you if…
  • you provide your service locally, and your clients come from one city or the area around it;
  • you are searching for a need that many lines of business share, for example any business that runs an office;
  • you are happy to phone local companies as well.
What will be ready at the end

For each line of business, a checked target group of companies in the area, the ones you can call tagged and in a colleague's tasks, and the same companies, with an email address suited to the task, in one campaign per line of business.

Six steps

Each step comes with the sentence you can copy into Apex, and what Apex does with it.

  1. The need and the radius

    If you know what your customers need but not what they do, give the need and the location. names the lines of business where this need is typical, and suggests which one is worth starting with. You give the radius here, and you do not need to repeat it in the next steps.

    Where: the conversation with Apex
    Ask ApexApex guides you through

    We do office cleaning in Győr and within 25 km of it. What kind of companies should we write to?

    In the reply: 4 or 5 lines of business, for example accounting and law firms, IT companies, medical practices, and which one it would start with.

  2. The first line of business, within the same radius

    It is enough to name the line of business: Apex searches within the radius you gave earlier, within 25 kilometres of Győr. The centre of the radius is Győr, and each company counts as one point: its site if known, otherwise its address.

    Where: in the results panel; each company's city next to its name
    Ask ApexApex does it

    Let's start with accounting firms, and run the sample.

    In the reply: 5 accounting firms from Győr and the surrounding area, by name, each with one sentence on why it fits.

  3. The next line of business, the same way

    “The same way” means that Apex opens a new search within the same radius, with the same conditions. The accountants search is kept. That way both lines of business get their own target group, and you can make each one its own campaign written for that segment.

    Where: the conversation with Apex; the earlier search is kept too
    Ask ApexApex does it

    Now let's look at law firms the same way.

    In the reply: 5 law firms from within the same radius.

  4. If you need a wider area

    If few companies come up, widen the radius; the line of business and the other conditions stay. If too many, shrink the radius, or say which of them you are looking for, for example the ones that work for businesses.

    Where: in the results panel, among the search conditions
    Ask ApexApex does it

    Make it 40 kilometres instead.

    In the reply: a new sample from the wider radius.

  5. The ones you can call, for a colleague

    For a local service, the phone gets results quickly. Apex tags the companies found that have a phone number and, if you ask, gives a colleague a call task for each company, with a deadline. The colleague sees the number on the company's record and logs the call there.

    Where: Tasks; the phone number on the company's record
    Ask ApexApex does it, with your approval

    Tag the ones we can phone, and give Esther Price a task to call them next week.

    Above the approval button: how many companies get the tag, and how many call tasks are created.

  6. A letter too, for the same group

    Calls and letters complement each other: someone who does not pick up the phone will read the letter. For this, Apex collects the email addresses: for each company it picks the address that best suits the approach, for an office, for example, the office manager's or the managing director's if the website gives it, otherwise the general address. Then it puts the accountants into a campaign written for this line of business.

    Where: Customer acquisition › Campaigns; the chosen address on the company's record
    Ask ApexApex does it; you approve the launch

    Collect the email addresses, and put the companies into a new campaign called “Győr accountants”.

What it costs

An example of the monthly fee. Plans are personal, per month, plus VAT.

The search is 's work and comes out of the : mainly checking and handing over the companies and collecting the email addresses. For the tagging and the call tasks, Apex asks for your approval. The allowance has a 5-hour part and a weekly part, and both refill on their own.

On Apex Free you get 10 companies in total. For regular work you need the Start (€99) or Pro (€249) plan, per month, plus VAT. A call task can go to a colleague who has their own account, on at least the Start plan.

Frequently asked questions

What most people ask in this situation.

Radius or city?

A radius also brings in the surrounding towns and villages; if you only want the city itself, give the city's name. You can name several cities in one request.

What counts as the company's location?

The address and site the company gives on its own website. When you search by city, the company's known sites count too; with a radius, the company is one point: its site or its address.

Where are the phone numbers?

On the companies' records: you call them from there, and you log the call there too. That way every call stays in the company's history.

What else can I ask for when searching?

You will find ready-made sentences in the Knowledge base: Target groups and search.

Pitfalls

What most people run into, and how to avoid it.

Several lines of business in one search

An accountant and a medical practice buy cleaning for different reasons. A separate search for each line of business is more precise, and you can make each one its own campaign written for that segment.

Too small a radius

In a small town there are few companies in one line of business. If the sample brings few companies, widen the radius before you change the line of business.

Your own service in the search

If you only mention cleaning, the search pulls towards cleaning companies, your competitors. Say who you work for.

Basics for this situation

If you want to look behind a step.

Set it up with Apex.

Tell Apex how many of you there are and how you work. Apex tells you which guide fits and, wherever it can, sets things up with your approval.

Free account, no card details · monthly fee, no minimum term